Case Study: Ansell achieves global virtual-event scale and streamlined engagement data with ON24

Ansell scales virtual events across the globe with ON24

Ansell, a global safety‑solutions provider with 13,000 employees serving 25 industries, needed a scalable way to run branded virtual events worldwide. Their existing webinar platform couldn’t integrate with Marketo or other martech, forcing hours of manual data extraction and preventing the team from meeting rising demand for consistent, multilingual event experiences.

Ansell adopted ON24 to enable deep integrations, consistent branding, no‑download attendee experiences and multilingual templates. By templatizing consoles, linking ON24 to Marketo and their CRM, and using engagement tools and an on‑demand hub, they automated data capture and lead qualification, launched a self‑service Center of Excellence, and rapidly scaled distinctive virtual events while delivering richer prospect insights to marketing and sales.

Ansell

Samantha Yan

Marketing Operations Manager