Case Study: Reynolds achieves 30% fewer collisions and improved fuel efficiency with Omnitracs SmartDrive Assurance

Why Reynolds Decided to Continue its Video-Based Safety Program

Reynolds, a private fleet and distribution company expanding to meet growing demand, needed to improve driver safety and control operating costs as its fleet grew. The challenge was to embed a consistent “safety first” culture, reduce collisions and associated costs (fuel, insurance and claims) while maintaining operational efficiency.

Reynolds deployed the SmartDrive Assurance video-based safety program to coach drivers, reinforce orientation and proactively manage risk. The program delivered a 30% year‑on‑year reduction in collisions, a 2% improvement in average mpg in 2015, ongoing fuel savings, lower insurance premiums, faster claims resolution and protection against fraudulent claims, making it an integral part of the company’s fleet strategy.

Reynolds

Steve White

Head of Fleet