Case Study: Pottle's Transportation achieves a 69% safety-score improvement and rapid incident exoneration with Omnitracs SmartDrive

Why Pottle’s Transportation was Ready for a Video-Based Safety Program

Pottle’s Transportation is a family-owned regional trucking company (Allentown, PA and Bangor, ME) that provides truckload, logistics, yard management and warehousing services. Facing costly, protracted collision litigation and a need to protect drivers and the company, Pottle’s sought a video-based safety program to document incidents, support exoneration, and reduce fleet risk.

After piloting two systems, Pottle’s adopted the SmartDrive video-based safety solution for its hands-on support and immediate access to footage—video can be offloaded to a driver’s phone within minutes to often exonerate them on the spot. The pilot produced a 69% improvement in the SmartDrive Safety Score, reduced maintenance costs by identifying issues early, and increased driver buy-in through a coaching-focused approach.

Pottle’s Transportation

Chelsea Pottle Demmons

Vice President