Case Study: Zoup! Eatery boosts digital sales and delivery retention with Olo

Zoup! Eatery boosts digital sales from 5% to 25% with Olo

Zoup! Eatery, a fast-casual soup restaurant chain, faced an inflexible legacy online ordering system that prevented it from growing its digital sales, which were at a 5% baseline. To enhance its guest experience and overhaul its online commerce, the brand partnered with vendor Olo and implemented its Ordering, Dispatch, and Rails products.

By leveraging the Olo platform, Zoup! Eatery was able to build its digital commerce and refocus its guest experience to direct channels. The results were significant, with digital sales soaring from 5% to 25% of total sales. Olo's solution also helped drive a 2x increase in the average delivery ticket compared to in-person orders and improved guest retention.

Zoup! Eatery