Case Study: P.F. Chang's personalizes the guest experience with Olo

P.F. Chang's manages 7.3M seated parties with Olo

P.F. Chang's, a popular concept known for scratch-made Asian cuisine, needed a seamlessly integrated tech stack to provide a consistent guest experience. They were specifically looking for a table management system, reservation software, and restaurant CRM to enrich data from their loyalty program and existing solutions from their vendor, Olo.

The solution implemented by Olo included its Host and Marketing products to gain an end-to-end understanding of its guests. This provided a 360-degree view of each guest, enabling personalized experiences and data-backed decisions. The measurable results for P.F. Chang's include seating 7.3 million parties using Host, creating 2.5 million guest profiles, and securing 388,000 email opt-ins in one year.

P.F. Chang's