Case Study: Denny's revamps digital ordering and boosts off-premise sales with Olo

Denny's nearly doubles weekly off-premise sales with Olo

Denny's, a well-known American diner chain with over 1,700 locations, faced the challenge of adapting to the industry's shift toward digital ordering. To unlock off-premise sales and reach more customers through direct delivery, the company turned to vendor Olo and its Ordering and Dispatch services.

By implementing Olo's centralized digital ordering platform, Denny's successfully revamped its guest experience and created direct channels for digital diners. The solution streamlined operations and provided the agility needed to quickly adapt during the COVID-19 pandemic. As a result, Denny's nearly doubled its weekly off-premise sales in just five months, with orders flowing directly into the kitchen to simplify operations for its staff.

Denny's