Case Study: Cold Stone Creamery increases after-hours cake sales and guest satisfaction with Olo

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Preview of the Cold Stone Creamery Case Study

Cold Stone Creamery boosts after-hours sales 20% with Olo

Cold Stone Creamery, an ice cream brand with over 1,000 locations, wanted to grow its advanced cake order sales without overburdening store staff. The brand turned to vendor Olo for a digital ordering system to handle payment and fulfillment with high security, aiming to capture more volume and after-hours sales.

By implementing Olo's online ordering platform, Cold Stone Creamery enabled 24/7 cake sales. The solution provided an easy way for managers to update store details and led to measurable results, including a 20% increase in after-hours sales. Olo also helped drive guest satisfaction, with 82% of surveyed customers stating they intended to order more often due to the platform's convenience.


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