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Case Study: Captain D's drives 2x online orders and 30% higher spend with Olo
A Olo Case Study
Captain D's boosts online orders 2x with Olo
Captain D's, a seafood fast-food chain with over 520 locations, faced challenges with clunky online ordering and a cumbersome, password-dependent loyalty program. Their legacy systems limited growth and provided little guest insight. They partnered with the vendor Olo to overhaul their digital infrastructure with a requirement for flexible, non-restrictive technology.
Olo implemented its Ordering and Serve platforms for a smoother digital experience and its Loyalty product for a passwordless, phone-number-first program. This solution led to online orders more than doubling and loyalty membership growing 42% year-over-year. Loyalty members now spend 30% more than non-members. Olo provided the flexible platform Captain D's needed to significantly grow its digital sales mix and prepare for future innovations.
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