Olark
62 Case Studies
A Olark Case Study
Seabury Academy, an independent college preparatory school in Kansas, faced a significant communication challenge when the COVID-19 pandemic forced its closure. With inquiries from current and prospective families dropping off as staff worked remotely, the school needed an alternative way to stay connected. They implemented Olark live chat to maintain these vital conversations.
Using Olark, the admissions team could field questions in real-time, direct website visitors to the correct staff, and even assist unexpected users like delivery drivers. The solution successfully reconnected the school with its community during the shutdown. Olark provided valuable insights into website navigation that will inform future improvements, and the school plans to keep using the tool as a permanent part of its communication strategy.