Case Study: AVEVA achieves 106% higher social media engagement with Oktopost

AVEVA boosts social media engagement by 106% with Oktopost

AVEVA, a global leader in industrial software, sought to simplify its social media management and accurately measure its strategy's results. The company needed a tool to effectively plan and schedule content across multiple networks and to implement a successful employee advocacy program to maximize brand reach. They turned to Oktopost for its social media management and employee advocacy platform.

Using Oktopost, AVEVA streamlined content scheduling and gained robust analytics to inform its strategy. The platform's employee advocacy features significantly amplified their reach. As a result, AVEVA decreased its number of posts by 45% but saw a 106% increase in engagements and a 48% increase in link clicks from employee advocacy, which also doubled their overall reach.

AVEVA