Case Study: PepsiCo achieves company-wide Everyday Recognition and stronger collaboration with O.C. Tanner

Effectively branding recognition in a house of brands

PepsiCo, a $66 billion global food-and-beverage company, faced a fragmented recognition landscape: each business and division ran its own programs, creating silos and inconsistent employee experiences. Leadership wanted a “One PepsiCo” approach that would unify recognition under a single, meaningful brand while still allowing business-specific flexibility.

Partnering with O.C. Tanner, PepsiCo launched Everyday Recognition — a phased, cloud-based platform with eThanks, Hi5, W2G and UxL awards, targeted manager training, and tailored communications — that gives all businesses the same tools with customizable criteria. The program drove dramatic adoption (105K recognition moments in 2014, 102,843 in the first half of 2015 on track to double), strong survey results (e.g., 97% of nominators saw performance improve, 86% of employees felt inspired, 87% reported increased retention intent) and measurable gains in engagement, retention and productivity.

PepsiCo

Phil Golino

Senior Director, Human Resources