Case Study: Vista achieves transparent OKR execution with Oboard

How Vista Reached Company Goal Transparency with Oboard OKR Software

Vista, a design and marketing partner for small businesses, struggled with a lack of a unified standard for its OKR framework. Teams used different tools and worked on different cadences, creating mixed engagement across the organization. They sought a new strategy execution mechanism and chose to trial the Oboard OKR Software to address these challenges.

The Oboard solution, specifically its OKR Board for Jira, provided a simpler, more user-friendly platform that integrated directly with the company's existing Jira projects. This integration allowed for automatic progress tracking and created a transparent view of company goals. As a result, Vista achieved greater company-wide goal transparency, improved engagement with bi-weekly updates, and enabled executive-level involvement in managing OKRs, leading them to fully adopt Oboard.

Vista

Autumn Carulli

Director of Strategic Planning