Case Study: Nerang RSL improves member service with Now Book It

Nerang RSL handles 1,300+ bookings hands-free with Now Book It

Nerang RSL, a community-focused club on Australia's Gold Coast, faced the challenge of managing a high volume of restaurant reservation calls that diverted their reception team's attention from other important member services. Many of their members preferred to book by phone, but handling these calls manually was inefficient. The club partnered with vendor Now Book It to implement its AI receptionist service, Sadie, to better meet member booking preferences.

The solution from Now Book It allowed Sadie to automatically answer calls, manage restaurant bookings, and integrate them directly into the club's existing system. This resulted in over 1,300 bookings being handled hands-free, including more than 100 made after hours. Now Book It's technology gave the Nerang RSL team more time to focus on in-person hospitality and member service, while the AI provided valuable customer insights through call transcripts and recordings.

Nerang RSL