Case Study: My Little Square achieves 72% higher conversions and 21% higher AOV with Nosto

My Little Square - Customer Case Study

My Little Square is a Paris‑based multi‑brand boutique (baby fashion and homeware) founded in 2011 that curates 200+ premium designers on a PrestaShop store. The team struggled to surface its full range—shoppers tended to stick to well‑known labels and could hit out‑of‑stock product pages—so the site needed a way to promote discovery and keep recommendations current.

By deploying Nosto’s personalized merchandising, My Little Square added automated cross‑ and up‑sells, category bestseller “top lists,” a browsing‑history banner sitewide, and triggered emails including abandoned‑cart messages. The changes drove 12% of online revenue; recommendation clickers converted 72% better and had 21% higher AOV, time on site increased 44% and product views rose 108%, while triggered emails returned about €2.50 per send.

My Little Square

Julie Garcia

Co-Founder