Case Study: Le Tanneur achieves 13x ROI with Nosto personalization on Shopify

Le Tanneur achieves 13x ROI with personalization on Shopify store

Le Tanneur, a modernizing leather goods brand, launched a new Shopify ecommerce site and quickly realized it needed stronger product discovery and merchandising to support its digital transformation. To help meet these goals, Le Tanneur turned to Nosto, using its plug-and-play personalization capabilities on Shopify.

Nosto implemented personalized product recommendations across the site to improve discovery and support different business goals. The results were strong: Le Tanneur saw a 2x increase in conversion rate and achieved a 13x ROI, with online sales doubling in one year despite the challenges of the pandemic.

Le Tanneur

Alice Benoit

Marketing and Digital Manager