Case Study: Kathmandu boosts engagement with an interactive shoppable lookbook using Nosto

Kathmandu Creates Shoppable Online Lookbook with Stackla

Kathmandu, the New Zealand outdoor gear retailer, wanted to launch a fully responsive Winter 2017 online lookbook that would showcase its products in real-world travel scenarios and go beyond a traditional product page. The company needed a way to create a more interactive, engaging digital experience without stretching its internal technical capabilities.

Nosto helped Kathmandu build the shoppable lookbook using its platform, custom templates, and ShopSpots to turn branded visuals into an interactive online experience. The result was a faster production process and a more engaging customer journey, with visitors to the lookbook viewing 32% more pages and spending 44% more time on the site than average.

Kathmandu

Paul Lester

Social Media Manager