Case Study: Merkur achieves 9% conversion growth with Nosto

Immediate +9% Conversions Growth From Search On Merkur

Merkur, Slovenia’s leading home and garden retailer, was struggling with irrelevant site search results and weak Slovenian language handling on its eCommerce site. Using Nosto, Merkur needed a better search experience that could improve relevance, conversions, and customer satisfaction across its large catalog of products and categories.

Nosto implemented a tailored search solution with custom relevance algorithms, Slovenian NLP and stemming, contextual filters, intelligent autocomplete, and merchandising rules. The rollout took seven weeks and delivered an immediate 9% increase in conversions from search sessions, with results continuing to improve through ongoing optimization.

Merkur

Blaž Potočnik

Ecommerce Manager