Case Study: Design Online achieves a 51% higher conversion rate and 12% higher AOV with Nosto

Design Online - Customer Case Study

Design Online, founded in 2002 to make Scandinavian interior design accessible worldwide, serves customers in over 70 countries. The retailer was managing more than 11,000 static product pages across seven languages and lacked any technical support for product recommendations, making it difficult to reflect local market trends and personalize the shopping experience as the catalog grew.

By deploying Nosto’s dynamic personalization—top lists and front-page personalized recommendations, browsing history on product pages, and automated cross-sell/up-sell suggestions—Design Online automated real-time stock and trend updates and gained an easy-to-manage admin for fast optimization. Customers who clicked Nosto recommendations converted 51% better and had a 12% higher AOV; time on site rose 67% and visitors viewed 69% more products.

Design Online

Robin Ålander

Marketing