Case Study: Torque (Chicago digital marketing agency) achieves streamlined lead generation and unified relationship management with Nimble

How Torque Uses Nimble, 366 Degrees to Drive New Business

Torque is a Chicago-based integrated digital marketing agency with 15 employees and 26 years of experience helping brands grow. Facing the limits of email and spreadsheets, founder and CMO Kevin Masi sought a low-risk, easy-to-adopt CRM to centralize contacts, automate marketing, and enable sales at scale without the complexity of enterprise systems.

Torque implemented Nimble—chosen for social integration, data enrichment, and open architecture—integrated with the 366 Degrees marketing automation platform to deliver end-to-end lead generation, pipeline management, and project onboarding. Nimble unified contact records, automated enrichment and updates, and provided mobile access, custom fields, tasks, and pipeline tracking, boosting prospecting, lead capture, team productivity, and client offerings while giving Torque clear visibility into future growth.

Torque

Kevin Masi

Founder