Case Study: Converse Digital achieves streamlined prospecting and deal management with Nimble CRM

Converse Digital - Customer Case Study

Tom Martin, president of Converse Digital and a 25-year veteran in advertising, marketing and sales, needed a way to teach and practice digital marketing and social selling while efficiently managing prospects and deals for his small firm. His challenge was to prospect painlessly, keep rich contact details at hand—especially on mobile—and sustain sales growth and strong brand perception for clients and his own practice.

Tom has used Nimble CRM for more than six years to solve that problem, relying on contact management, group messaging, email tracking and the mobile app plus a custom “Social Recon” tab built in Data Fields to keep key lead info handy. The result: streamlined prospecting and deal management, more effective social selling workflow, and sustained sales growth with easier, on-the-go engagement.

Converse Digital

Tom Martin

President