Case Study: Zumba Fitness achieves superior global online customer experience and scalable performance with New Relic

Zumba Fitness uses New Relic to help ensure that its global fitness business provides a superior online customer experience

Zumba Fitness, a global lifestyle brand with over 12 million weekly participants and extensive e-commerce, needed to ensure superior performance for its worldwide online stores and class information. Rapid international growth, regionally peaking traffic on AWS-hosted PHP infrastructure, and a patchwork of homegrown monitoring tools left the team without clear, real-user visibility into performance across mobile, third-party services, and multiple regions.

By deploying New Relic’s PHP agent and features like App Server Overview, App Map, Real User Monitoring and Transaction Traces, Zumba consolidated monitoring into a single pane, enabling proactive alerts, faster fixes and true root-cause analysis. The result was improved DevOps collaboration, mandatory server monitoring, measurable optimizations via a 45-location CDN (up to ~30% faster load times in some countries, ~9% in the U.S.), and a scalable performance process that supports global growth.

Zumba

Douglas Jarquin

Technical Operations Manager