Case Study: Mural.ly achieves rapid scalability and real-time performance monitoring with New Relic

Mural.ly Scales to Accommodate Rapid Growth on Azure Platform with Help from New Relic

Mural.ly, a nine-person collaboration-software startup in Buenos Aires, built a Node.js app on Windows Azure Web Sites and grew to 125,000 users in nine months. With frequent (about 10/day) rapid deployments and unpredictable traffic bursts, the team needed near–real-time visibility into both platform and application performance to protect first-time user experience and scale reliably.

They added New Relic with a single line of code and had monitoring live in under five minutes, gaining machine- and app-level metrics in one view. The tool enabled proactive health checks and fast reaction to incidents—helping the team handle a 10x traffic spike, optimize popular transactions, and make informed scaling decisions to preserve performance and reliability.

Mural.ly

Johnny Halife

Chief Architect and Co-founder