Case Study: Global Online Travel Company achieves higher sales and 99% fewer dropped calls with Natterbox

Salesforce voice integration drives sales effectiveness and lower costs

A global market leader in online travel faced high call dropout rates, poor Salesforce integration and complex agent workflows that were slowing a major push to sign up thousands of hotel and attraction partners. The company had standardized on Salesforce and engaged Natterbox, adopting Natterbox’s Voice Intelligence and Voice Manager to provide fully integrated voice within their CRM and support international calling needs.

Natterbox implemented a Cloud PBX, Voice Intelligence and Voice Manager with click-to-dial, automatic call capture into Salesforce, localized agent menus and a fixed-rate international call plan. The deployment delivered measurable gains: dropped calls fell to 0.2% (a 99% reduction), solid calls increased by 9%, customer sign-ups rose 11%, international call costs dropped 19%, reporting was consolidated and the solution was rapidly deployed in five days.