Lighthouse
42 Case Studies
A Lighthouse Case Study
Soho House & Co, the private members’ club and hospitality brand with 25+ locations across the UK, Europe, North America, and Asia, needed a faster, more reliable way to manage revenue decisions. The team was spending vast amounts of time on manual competitor rate checks and spreadsheet-based analysis, making it difficult to keep rates aligned with fast-changing market conditions. Lighthouse provided the Pricing and Performance products to support this need.
With Lighthouse Pricing and Lighthouse Performance, Soho House & Co gained live competitor data, visual rate-positioning insights, and real-time performance reporting that saved hours of manual work every day. The tools helped the team refine positioning, make quicker rate adjustments, and monitor performance across properties and membership tiers, including during the pandemic. Soho House & Co said Lighthouse does 80–90% of the heavy lifting and that the added revenue generated goes far beyond the monthly subscription cost.
Lukas Peter
Global Head of Revenue