Lighthouse
42 Case Studies
A Lighthouse Case Study
Clarion Hotel Golden Horn, a 185-room hotel in Istanbul’s Beyoglu district, wanted a faster way to monitor revenue, market trends, holidays, local events, and competitor pricing. Before working with Lighthouse, the revenue team spent about four hours a day manually pulling data from Opera and compiling reports in Excel, which slowed analysis and made it hard to react quickly to market changes.
Lighthouse implemented its Rate Insight, Market Insight, and Business Intelligence tools to automate data collection and present internal, market, and competitor information in a clear, easy-to-use format. With Lighthouse, Clarion Hotel Golden Horn saved about 180 workdays a year, improved decision-making, and increased ADR by 10%, helping the hotel become more flexible and market-leading in its pricing strategy.
Murat Bayram
Revenue Manager