Muck Rack
167 Case Studies
A Muck Rack Case Study
Rosarium PR & Marketing, a public relations collective, faced significant challenges in securing media coverage for its clients. Before using Muck Rack, the agency struggled with outdated media lists, low journalist response rates, and an over-reliance on manual searches, which consumed valuable time and relied on luck.
By implementing Muck Rack's media database and pitching platform, Rosarium gained access to up-to-date journalist contact information and monitoring tools. This solution saved time, minimized bounce-back emails, and enabled optimized pitching. The results included high-quality media coverage for clients, such as features in respected industry publications and podcast appearances, which directly contributed to client growth and improved SEO. Muck Rack proved to be a worthwhile investment with a strong return.