Muck Rack
160 Case Studies
A Muck Rack Case Study
Reboot Online, a multi-award winning SEO and digital PR agency, was challenged with finding relevant journalists worldwide, building media lists, and monitoring coverage. After trying numerous PR software solutions, they turned to Muck Rack to streamline their media relations and personalize their outreach more efficiently.
Using Muck Rack, the team was able to conduct tailored outreach, monitor for coverage and newsjacking opportunities in real-time with customizable alerts, and build media lists with up-to-date journalist information. This solution helped them secure over 30 high-quality links for a single campaign, including coverage in major national and regional publications, while saving significant time on daily monitoring and personalized pitching.