Case Study: Schoonenberg Hoorcomfort achieves actionable customer insights and an optimized online client process with Mopinion

Hearing specialist focused on the Voice of the Customer

Schoonenberg Hoorcomfort, one of the Netherlands’ leading hearing specialists founded in 1926 and now part of Sonova, relies on its website to inform potential customers and generate appointment leads. When Schoonenberg introduced a new online client process they needed targeted feedback at specific touchpoints to optimize the experience and to reassure physical stores that customers were satisfied with the digital steps.

They selected Mopinion for its easy implementation and hands-on support, including guidance to use concise, effective questionnaires deployed on the website and via email. The digital team now analyzes collected feedback to refine the online process, proving customer satisfaction to stores and delivering actionable insights that continue to improve the user journey.

Schoonenberg Hoorcomfort

Remy da Thesta

Online Manager