Case Study: Tata Digital achieves zero-latency critical alerts across 50+ brands with MoEngage Inform

TATA Digital delivers 500+ critical alerts with zero latency using MoEngage

Tata Digital, the company powering India's Tata Neu super-app, faced the challenge of delivering critical transactional alerts with zero latency across its portfolio of 50+ brands. Their existing infrastructure was too tedious to manage at scale and lacked unification. They needed an enterprise-ready solution from a vendor like MoEngage to handle millions of messages and provide real-time analytics.

By implementing MoEngage Inform, Tata Digital deployed a scalable infrastructure using a single API. This MoEngage solution enabled them to send over 500 types of alerts across email, SMS, and push with zero latency. The results included seamless, secure delivery capable of managing volume spikes and a unified messaging experience for all of their customers.

TATA Digital