Case Study: RentoMojo achieves a 20% increase in purchase rate with MoEngage

RentoMojo increases purchase rate by 20% with MoEngage

RentoMojo, a popular Indian home furnishing rental service, sought to provide more intuitive and relevant product messaging based on user purchase history and cycle. To address this challenge and a drop in conversions, they partnered with MoEngage to implement a more dynamic engagement strategy.

Using MoEngage's Flow with dynamic messaging, the team created custom customer journeys and offered personalized product recommendations. They ran specific campaigns that triggered real-time push notifications, email alerts, and social ads based on customer activity. This solution from MoEngage led to a 20% increase in purchase rate, an 80% improvement in email deliverability, and a 7.24% boost in customer engagement.

RentoMojo