Case Study: JULO Finance reduces campaign go-live time to 2 days with MoEngage

JULO Finance cuts campaign go-live time from weeks to 2 days with MoEngage

JULO Finance, a financial technology company in Indonesia, faced challenges in efficiently building and executing customer engagement campaigns. Their processes were slow, taking several weeks to go live, and they needed to improve customer onboarding and retention. To address this, they partnered with MoEngage, utilizing its customer journey orchestration and analytics platform to streamline their marketing automation.

By implementing MoEngage, JULO was able to automate customer journeys and execute personalized communications. The solution significantly reduced their campaign go-live time from weeks to just two days. This efficiency gain contributed to measurable results, including a 13% conversion rate on retention campaigns, a 5-10% increase in Daily Active Users, and better overall onboarding effectiveness. MoEngage enabled JULO to speed up its strategy and deliver faster credit access to customers.

JULO Finance