Case Study: Fanory increases creator revenue by 30% with MoEngage

Fanory boosts creator revenue by 30% with MoEngage

Fanory's Celebprime, a platform connecting creators with their fans, faced challenges with user activation, personalization, and creator monetization. To address these hurdles, the company partnered with MoEngage and leveraged its customer insights and analytics, in-app messaging, and WhatsApp integration to craft more targeted engagement strategies.

Using MoEngage's segmentation and analytics, Celebprime implemented precise user targeting, optimized creator recommendations, and expanded its communication channels. This solution drove a 40% increase in user retention rates and a 50% improvement in interaction rates. Most significantly, MoEngage helped Celebprime achieve a 30% increase in revenue for its creators.

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