Case Study: Domino’s achieves 20% higher loyalty revenue with MoEngage

Domino’s boosts revenue 20% with MoEngage

Domino's, a global leader in pizza delivery, sought to improve customer engagement and increase market share through more cohesive and contextual digital experiences. Their previous engagement platform lacked the necessary features to achieve these goals, prompting them to search for a new solution. They partnered with MoEngage to leverage its customer insights and journey orchestration capabilities.

Using MoEngage, Domino's automated multiple customer journeys, including their successful 'Cheesy Rewards' loyalty program. The platform enabled them to identify drop-offs, re-engage customers, and manage campaigns effortlessly without coding. This solution delivered significant results, driving a 20% uplift in revenue from the loyalty program. MoEngage helped Domino's achieve its overarching business goals by boosting incremental revenue and improving customer experiences.

Domino’s