Case Study: DailyObjects boosts sale revenue and lifecycle engagement with MoEngage

DailyObjects grows Half Price Sale revenue 80% year over year with MoEngage

DailyObjects, a design-led lifestyle-tech brand from India, faced challenges scaling its customer engagement. Their fragmented tooling made it difficult to coordinate multi-channel campaigns for major sales, recover drop-offs in real-time, and drive repeat purchases. They needed a unified platform to build a durable engagement engine and turned to MoEngage for its integrated analytics and customer journey orchestration.

By consolidating onto the MoEngage platform, DailyObjects implemented omnichannel lifecycle flows across WhatsApp, Push, Email, and RCS-SMS. This solution powered by MoEngage drove significant results, including an ~80% year-over-year growth in promotional sale revenue and a 3x growth in reactivating dormant buyers. The brand also achieved a 75% increase in total sale revenue and greatly improved channel diversification and customer retention value.

DailyObjects