Case Study: Payactiv achieves 100k+ emails/day and 9x conversion increase with MoEngage Inform

Payactiv Brings Together Promotional and Transactional Alerts to Deliver 100k+ Emails a Day with MoEngage Inform

Payactiv, an award‑winning B‑Corp and leading Earned Wage Access provider serving 4,000+ businesses, needed to consolidate time‑sensitive promotional and transactional messaging on a single, cost‑effective platform and migrate from their previous provider without disrupting mature, high‑traffic email campaigns. To address this, Payactiv partnered with MoEngage and adopted MoEngage Inform to unify their promotional and transactional alerts.

MoEngage implemented Inform as a unified messaging infrastructure and migrated Payactiv’s campaigns, enabling personalized, time‑sensitive templates and a single API for execution. As a result, MoEngage now delivers 100k+ emails a day for Payactiv with sub‑two‑second delivery and drove a 9x increase in conversions from email notifications, boosting engagement and brand loyalty.

Payactiv

Maaz Malik

Product Manager