Case Study: World Kitchen boosts field merchandising productivity with MobileFrame Business Suite

World Kitchen - Customer Case Study

World Kitchen, Inc., a leading US kitchenware and tableware company behind brands like Pyrex and Corelle, needed to streamline the data collection work done by its Field Merchandisers. Before working with MobileFrame, merchandisers completed multiple paper forms by hand on every store visit and spent another half day each week preparing a detailed Activity Report, while office staff later re-entered all of that data into backend systems.

MobileFrame implemented its Business Suite™ mobile application platform to automate store surveys, product audits, inventory counts, training, and competitive analysis. The solution eliminated manual data entry for daily forms and weekly reports, reduced data entry costs, and improved productivity enough to allow two additional store visits per week, while also improving customer service through more time spent with store managers.

World Kitchen

John Conklin

Chief Information Officer