Case Study: Hoyts Cinema Technology Group achieves reduced overhead and improved customer service with Mitel

Mitel UC functionality lowers overhead and gets rave reviews from cinema giant, Hoyts

Hoyts Corporation, a leading cinema operator with 48 cinemas across Australia and New Zealand, faced a headquarters relocation to a 160‑person Sydney office and found moving its aging PABX impractical. The company needed a scalable, easy‑to‑use telephony system to cut call and maintenance costs, boost staff productivity, and improve customer service across its cinema network.

Hoyts deployed Mitel’s unified IP telephony—including switches, VPN concentrator, 240 IP extensions and IP handsets, plus Mitel Communicator—installed in weeks with minimal training. The solution enabled click‑to‑dial and remote answering, improved call management and helpdesk performance, all but eliminated unanswered calls, reduced overhead, and set the stage for free internal calls and a wider roll‑out across cinemas.

Hoyts Cinema Technology Group

Adam Wrightson

Hoyts Group Technology Director