Case Study: Splunk achieves a culture of coaching and boosts sales productivity with MindTickle

Splunk Fosters a Culture of Coaching with Mindtickle

Splunk, the San Francisco–headquartered data technology company, found its LMS-based, video-centric training approach was no longer meeting needs: onboarding was one-size-fits-all, coaching was inconsistent across managers, and enablement lacked data-driven insights. To create a consistent culture of coaching and modernize learning, Splunk selected Mindtickle and implemented the Mindtickle Sales Readiness platform branded as "Splunk Coach."

Mindtickle delivered interactive Missions, Tasks, on-platform recording and assessments, manager-created coaching content, and analytics to track skills and progress. The Mindtickle-powered Splunk Coach increased learner engagement, improved new-hire training, and provided measurable impact—91% of non-sales employees and 96% of sales reps completed the Stand & Deliver program—leading to deeper insight into gaps and gains in sales productivity.

Splunk

Krishna Saw

Senior Systems Manager, Enablement & Content Platforms