Case Study: SaaScend achieves visibility into buyer engagement and reduces sales admin time with MindTickle

SaaScend Gains Visibility into Buyer Engagement

SaaScend, a revenue operations consultancy, was struggling with inefficient, fragmented sales content—sales and marketing spent 2–5 hours weekly managing and sharing assets, content lived in multiple locations, and teams lacked visibility into prospect engagement. To solve this, SaaScend partnered with MindTickle and adopted the Enable Us platform to centralize content and track buyer and seller interactions.

MindTickle implemented Enable Us content management, Digital Sales Rooms, and seller/buyer insights, enabling quick discovery, personalized sharing, and real-time engagement alerts. The solution was rolled out and users trained in two weeks, cut sales administrative work by 30–40%, saved up to 20 hours per month on content tasks, and gave SaaScend clear visibility into content effectiveness and buyer engagement.

SaaScend

Christina Anderson

Head of Content