Case Study: Qubole shortens time-to-first-deal and boosts sales productivity with MindTickle

Qubole leverages MindTickle’s gamification features to create highly engaging readiness initiatives

Qubole, the largest cloud and diagnostic big data service, faced the challenge of scaling sales onboarding and improving rep productivity—specifically shortening time-to-first-deal and ensuring consistent knowledge across new hires. To address this, Qubole adopted the MindTickle learning and sales enablement platform to replace passive wikis with interactive, measurable training for its 90-day onboarding program.

Using MindTickle, Qubole implemented bite-sized courses, role-play certifications, pitch recordings, and weekly updates with incentives, enabling managers to track learning scores and confidence before boot camp. This allowed boot camp to focus on value and simulations, got reps pitching live within 30–45 days, and produced measurable outcomes: shortened time-to-first-deal, clear correlation between MindTickle learning scores and rep performance, and overall raised average sales productivity.

Qubole

Jordy Brazier

Sales Operations and Enablement