Case Study: British American Tobacco achieves a transformed workplace with Microsoft Corporation

A Microsoft Corporation Case Study

Preview of the British American Tobacco Case Study

British American Tobacco - Customer Case Study

British American Tobacco (BAT) needed support to transform a workplace of 40,000 employees as it moved to Windows 10 and Office 365. The company turned to Microsoft Corporation’s Microsoft Services to help manage this large-scale change and enable new ways of working across its global organization.

Microsoft Corporation implemented Windows 10 and Office 365 with Microsoft Services, creating a more collaborative and productive environment. The results were strongly positive: employees could talk, share content, and collaborate more easily, while Windows 10’s fast startup and performance saved users time and improved efficiency, with BAT describing the engagement as highly collaborative and successful.


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British American Tobacco

Phil Colman

Group CIO


Microsoft Corporation

2455 Case Studies