Case Study: Alaska Airlines achieves faster e-commerce feature delivery with Microsoft Corporation Azure and Windows Server Containers

Alaska Airlines makes shopping easier with faster flow of new e-commerce features

Alaska Airlines needed to speed up the release of new e-commerce features for its online shopping experience, but its large monolithic alaskaair.com application made deployment slow and cumbersome. The airline turned to Microsoft Corporation for help, using Microsoft Azure, Azure Service Fabric, Windows Server Containers with Docker, and related services to modernize its shopping platform and support a hybrid cloud approach.

Microsoft Corporation helped Alaska Airlines refactor the site into microservices and deploy them in containers on Azure, with tools like Visual Studio Team Services and Azure API Management supporting the new release pipeline. The results were significant: code that once took hours to deploy on-premises could be released to production in about 8–9 minutes, new features could be pushed immediately, and one UI update delivered a five-day time savings, while Azure also improved scalability and reduced overprovisioning costs.

Alaska Airlines

Debra Moore

Senior Product Owner