Case Study: GuestHouse Hotels achieves 45% more direct bookings and €9,000/month in upsell revenue with Mews

GuestHouse Hotels transform guest experience with Mews

GuestHouse Hotels, a two-property Dutch brand hosting over 75,000 guests a year, needed a modern PMS that would simplify operations, improve the guest journey and let staff focus on service rather than manual tasks. Choosing Mews, they sought a cloud-based, guest-first platform able to connect to other tools, replace outsourced housekeeping coordination, and drive more direct bookings.

Mews implemented its Booking Engine, Housekeeping app and Marketplace integrations (including the upsell tool Oaky), enabling online check-in, real‑time housekeeping updates and plug-and-play third‑party connections. As a result, GuestHouse Hotels saw a 45% increase in direct bookings (60% total), 30%+ of guests using online check-in, a 9.2 guest experience index, and up to €9,000/month in upsell revenue (with a 70% email conversion rate), while eliminating outsourcing costs.

GuestHouse Hotels

Coen Schelfhorst

Owner