Metadata.io
29 Case Studies
A Metadata.io Case Study
ReFUEL4, the world’s only AI-driven creative ads platform, needed to accelerate and optimize marketing-qualified lead generation to feed a growing sales team and hit revenue goals. Facing a niche B2B market and uncertainty about the best channels and creative, ReFUEL4 turned to Metadata.io’s precision marketing platform and AI-driven lead generation services.
Metadata.io used artificial intelligence and machine learning to run 400–500 experiments per month, isolating the ~15% winning combinations. In the first 120 days Metadata.io generated 835 leads and 551 qualified leads (a 66% lead-to-MQL rate), delivering more than a 50% lift in qualified leads versus prior campaigns and creating a predictable pipeline for ReFUEL4.
Vernon Vasu
Co-Founder