Case Study: VodafoneZiggo reduces employee turnover risk with Merkle's interactive knowledge platform

VodafoneZiggo improves onboarding effectiveness by 33% with Merkle

VodafoneZiggo, a Dutch telecommunications leader, faced challenges in employee knowledge sharing, onboarding, and role-specific training within its B2B marketing teams. Their existing systems were demotivating and inefficient, leading to redundant work. To build a strong, future-proof platform for learning and development, they partnered with the vendor Merkle.

Merkle implemented the Salesforce MyTrailhead platform, integrating AI-powered tutorials and gamification to create an intuitive learning environment. The solution provided clear learning paths aligned with company goals and included real-time progress tracking. This approach resulted in a 33% improvement in onboarding effectiveness, a user-rated increase in training material quality from 2.5 to 4.5 out of 5, and fostered a culture of continuous learning at VodafoneZiggo.

VodafoneZiggo