Case Study: Ulysse Nardin boosts conversion and engagement with Merkle's AWS-powered Magento ecommerce platform

Ulysse Nardin boosts conversion rate 100% with Merkle

Ulysse Nardin, a luxury watchmaker, faced challenges with its outdated ecommerce platform, which lacked personalization and led to high cart abandonment and low conversion rates. The company partnered with the vendor Merkle to modernize its online sales presence and gain actionable customer insights using a new content management system.

Merkle implemented a modernized ecommerce platform built on AWS, utilizing Magento and Kubernetes to create a scalable, data-driven solution. This new system provided Ulysse Nardin with enhanced observability and security. As a result, Merkle helped the customer achieve a 125% increase in average time spent on the website and a 100% increase in conversion rates.

Ulysse Nardin