Melissa
47 Case Studies
A Melissa Case Study
Telephone Town Hall Meeting, a Golden, Colo.–based provider of live “teletownhall” meetings, faced a recurring challenge: many client lists had incomplete or no phone numbers, limiting attendance and engagement. To fill those gaps it turned to Melissa and its Phone Append service to append U.S. and Canadian business and consumer phone numbers from provided names and postal addresses.
Using Melissa’s Phone Append, Telephone Town Hall Meeting quickly and affordably bolstered client contact lists with accurate numbers, enabling fuller turnout and higher participation rates. Melissa’s fast turnaround also prevented event rescheduling; the company reports more complete meetings, more accurate poll results, and a larger, better pool of audience questions as direct outcomes.
Ian Cerveny
Company Operations Manager