Case Study: Lithographic Communications reduces undeliverable mail and accelerates campaigns with Melissa Data

Lithographic Communications - Customer Case Study

Lithographic Communications, a Munster, Indiana printing and mailing specialist, faced the challenge of processing clients’ furnished mailing lists through NCOALink to update addresses and eliminate undeliverable-as-addressed (UAA) mail while meeting tight turnaround and USPS requirements. To solve this, Lithographic partnered with Melissa and implemented Melissa’s NCOALink Address Update Service.

Melissa processed Lithographic’s mailing data quickly—often in hours despite a quoted 24-hour turnaround—helping reduce UAA rates, lower postage, printing and mail-prep costs, and meet USPS First-Class Mail discount rules. The faster, more accurate address updates enabled more effective campaigns at scale: Lithographic mailed over 80 million pieces in 2007 and sends roughly 75% of its printed output through mailings, benefiting directly from Melissa’s services.

Lithographic Communications

Mark Leska

Sales Manager