Case Study: Trinchero Family Estates streamlines sales engagement with Mediafly

Trinchero Family Estates cuts 40 to 60 hours of monthly content search time with Mediafly

Trinchero Family Estates, a global leader in the wine industry, faced a significant challenge with its sales and marketing content fragmented across eight separate systems. This disorganization forced sales reps to spend 40 to 60 hours per month searching for and customizing materials. To solve this, they turned to vendor Mediafly for a unified content and sales enablement platform.

By implementing Mediafly's solution, Trinchero created a centralized content hub that streamlined access for its sales team. The platform provided vital analytics and automated the surfacing of relevant materials for customer conversations. As a result, Mediafly helped Trinchero achieve faster content retrieval, more consistent storytelling, improved marketing alignment, and significantly improved sales productivity.

Trinchero Family Estates