Case Study: Sealed Air scales value selling and streamlines global enablement with Mediafly

Sealed Air achieves 90% user adoption in 2 months with Mediafly

Sealed Air, a global manufacturing and packaging solutions company, faced a challenge in consolidating its sales enablement strategy after operating with two separate business units and platforms. They needed a unified solution to shift from product pitching to value selling, improve strategic account engagement, and scale best practices globally. They partnered with vendor Mediafly to address this.

Mediafly implemented its platform to merge four independent content libraries into one, streamlining workflows and providing tools like interactive value calculators and personalized Workspaces. The solution resulted in a 90 percent user adoption rate within the first two months and a 13 percent increase in engagement per user, enabling Sealed Air to successfully scale its value selling initiatives and improve productivity.

Sealed Air